Athlete sponsorship in the UK, without the cold emails
List what you can offer a sponsor, set your own price, and let vetted brands buy or make an offer. AWSAM agrees the brief with both sides and handles payment.
How it works
- Step 1
Apply
Tell us your sport, where you're based and where people can find you online.
- Step 2
We review by hand
Every account is checked by a person before it can use the marketplace.
- Step 3
Build your packages
Set what a brand gets, such as kit logos, posts or appearances, and your price.
- Step 4
Agree and get paid
Brands buy or make an offer. Both sides agree the brief before any payment is taken.
What you get
- A public-facing profile and showreel brands can browse
- Packages with your own prices, or offers you can accept
- A delivery brief both sides sign off before payment
- Card payments handled for you, with disputes support
- Messaging with a brand once a package is agreed
- Suggested price ranges to help you set a fair rate
Questions athletes ask
Who can apply?
Athletes and performers based in the UK who want brand sponsorship. Content creators selling services use a separate, free route.
What does it cost?
Members who join by 30 November 2026 pay £4.99 a month, with the first month free. After that date the price is £9.99 a month. A yearly option gives 12 months for the price of 10. AWSAM takes a 15% fee on deals agreed through the site.
When do I pay?
Only after your application is approved. You add a card to start your free month, and the first payment is taken when that month ends.
Is sponsorship guaranteed?
No. AWSAM puts your packages in front of vetted brands and handles the agreement and payment, but brands choose who they sponsor.